The Champ is Where?

Preface: I am a huge Randy Orton fan. I have no problem with him currently holding the strap. I have no qualms with him being the youngest champ in history. My beef is not with him or his achievements. It is with the storylines given him by WWE creative.
For starters he was awarded the strap when Cena went down. He promptly lost to HHH who beat Umaga in his second match of the night. Then the main event saw Hunter-Orton in a Last Man standing match. I don’t give a good goddamn how scripted this shit is, you put on 3 matches in one night. Orton then went on to a string of tainted Ws. WM24 was the second time we saw Orton with a decent win in his reign. But he never got to use his finisher. He picked his moment and booted Hunter, allowing him the cover on Cena who just suffered a pedigree.
My beef with this string of matches is that the WWE devalued their A title by having him take DQ losses to keep the strap. They had him get pinned on Raw in tag team matches. It just seemed to me that they put him in position to be a paper champion. I have been waiting to see when exactly they intend to put him over as their top dog. And it never happens. I’m glad someone upstairs declared that they’d only have long title runs now. But apparently is pissed off at Randy and doesn’t want him to go over the established guys who have more history than him. Check it out, through his title reign, he has clean defense wins over Jeff Hardy (not previously a main eventer) & John Cena (#1 babyface, but not tenured significantly more than Orton).
Now we appear to be mired in this, ‘we don’t know who we want fighting for the strap so we’re going to continue to just throw mother fuckers together until we find a good fit’ cycle of matches. WM should have been HHH/Orton until Cena came back early @ RR. Now we go to Backlash with the same 3 and JBL included. Maybe the problem is JBL. Dude’s been out for how long now, calling matches on Friday night? They scrapped the JBL-Y2J program cuz their match was so bad @ RR. So they decided to place Y2J in a program with Hardy (WHOOPS!) but had nothing else for JBL to do. So here we are with a Fatal Four way elimination match just so JBL doesn’t have to be carried—AGAIN.
I guess I’m hoping that BL goes such that JBL is eliminated first by HHH, who is then surprised by Cena for an STFU. Then we have Orton beat Cena (can we get one clean W from our champ?). Then please send Cena to shoot 16 Rounds and get us to Orton v. Hunter. I know I should quit my bitching, but my point is simply this:
Why have a guy as your champion if you won’t put him over your stars? The champ should go over EVERYONE in his reign. That’s why he’s champ. And if you’re going to have him cheat, let him get away with it a la Eddie. And if you’re not willing to put him over the top guys, then please have him lose. But don’t take a guy who can carry your promotion through the next decade+ and put him in a weak position because your A listers don’t want to give up their ‘spot’.
Where can I return my soapbox?